SCA calls on Brandt and the City of Regina to protect the future of Canadian Western Agribition

Regina, SK – The Saskatchewan Cattle Association (SCA) is urging Brandt and the City of Regina to ensure Agribition has the facilities it needs to remain one of the world’s premier beef cattle exhibitions. Proposed changes to the REAL District would remove indoor space essential to livestock programming and jeopardize one of Canada’s most important agricultural events.

Agribition brings producers, breeders, youth, industry, international buyers and consumers to Regina each year. For cattle producers, it represents generations of breeding decisions, genetic improvement and investments in their herds.

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“You can’t easily replace what Agribition has built over more than 50 years,” said Sandy Russell, Interim CEO of SCA. “The facilities house cattle, yes, but they’re also where producers showcase genetics and where buyers come to do business.”

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Agribition’s impact extends well beyond show week. It generates millions of dollars of economic activity for Regina while building Saskatchewan’s reputation as a global leader in beef production. It is also one of the few opportunities people outside agriculture have to meet the families behind Canada’s beef sector.

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“There are very few places where the public can stand beside a producer and see livestock up close,” Russell added. “Agribition creates this opportunity every year.”

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Removing the indoor space required to exhibit cattle in November would fundamentally change the event and diminish its ability to attract exhibitors, buyers and visitors from across Canada and around the world. It may also place Agribition’s future in Regina at risk.

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“Agribition didn’t earn its reputation overnight,” noted Wade Beck, SCA Director. “Producers, volunteers and industry partners have spent decades building this event into something the entire province can be proud of. We are asking Brandt and the City of Regina to work with Agribition and the livestock sector to ensure it has what it needs to continue growing and succeeding here in Saskatchewan. It is a legacy worth protecting.”

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SCA is committed to working with all stakeholders to find a solution that ensures this iconic, internationally recognized event can continue in the province.

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